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Stress-Free Book Sales and Marketing
Welcome to the Course!
Your Adventure Starts Now (2:08)
Course Details and Sales Guide (4:19)
How to Complete the Stress-Free Sales Guide (13:14)
Own Your Goals (Plan to Succeed! Even When You Don't)
What Is An Achievable Sales Goal? (4:06)
Genre Research and Sales (13:57)
Life Seasons and Creative Space (12:12)
Claim Your Voice and Mission (What Makes You YOU?)
Your Secret Writing and Marketing Mojo (2:43)
Why Are You Writing? (13:04)
What Are Your Core Convictions? (13:24)
Find Your Ideal Readers (Yes, You Have More Than One!)
Finding Your Reader's Feels (3:03)
Finding Your Book's Takeaways (17:57)
Your Ideal Reader Web (17:28)
Comparison Titles (An Epic Search for Your Book's Friends and Relatives)
Comp Titles: Your Secret Weapon for Stress-Free Sales (3:59)
How to Find Comp Titles - By Relative (11:42)
How to Find Comp Titles - By Topic (10:00)
Do's and Don'ts of Using Comp Titles (17:13)
Space 1: Your Online Business Card (AKA, Your Website)
Why You Need a Website (3:09)
Purposes of a Website (10:22)
Essentials of a Website (30:56)
Colors, Personality, and Visuals (16:51)
Website Do's and Don'ts (7:51)
Space 2: Your Email Newsletter (Yes, People Actually Read Them)
Email Newsletters, Your Way! (2:22)
Email Newsletter Essentials (12:59)
Email Newsletter Sales Funnel (8:33)
Email Newsletter Structure (10:36)
Email Newsletter Do's and Don'ts (10:13)
Space 3: Social Media (Show Up, Connect, Move On)
Social Media - The Good, the Bad, The Solution (1:43)
Social Media Essentials (8:13)
Social Media Sales Funnels (8:33)
Social Media Pitfalls (8:21)
BONUS: Streamline Your Social Media Webinar - Audio Only
BONUS: Streamline Your Social Media Webinar - Video (47:17)
Space 4: In-Person Sales (Speed-Dating For Your Book)
In-Person Sales (Even When You Don't Expect Them) (2:20)
In-Person Sales - The Locations (14:18)
In-Person Sales - Types of Pitches (4:01)
In-Person Sales Funnels (10:15)
In-Person Sales - The Weird, The Awkward, & The Hostile (7:36)
Wrap-Up: Enjoy, Engage, and Maintain (And Also, Keep Creating)
Owning Your Stress-Free Sales Life (1:04)
Enjoy, Engage, Maintain (5:00)
3 Keys to Refreshing Your Brain (5:42)
Bonus Module: Weathering the Book Sale Storms
Storm #1 - My Sales Tanked (11:13)
Storm #2 - No One Is Seeing My Stuff (9:12)
Storm #3 - Old Publications Are Haunting Me (6:40)
Storm #4 - My Life Majorly Changed (4:36)
Colors, Personality, and Visuals
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